Performance Insights & Analysis Tools – Our goal is to present common-sense methods that help swimmers and coaches achieve continuous improvement through deliberate practice. There are no fancy buzzwords or exotic stroke drills. All methods were developed using a wide range of swimmers. These methods were validated after years of development and published in leading peer-reviewed journals worldwide. To this day, these methods continue to be cited by top publications and some of the brightest minds in the sport.
Innovation - Step inside the story of two breakthrough technologies that marked true firsts in the sport of swimming. Watch how our team developed the first U.S.patented swim pacing lights that were featured on television. Then discover how high-performance racing suits for the 2004 Olympic Games were tested inside one of the most advanced swim research facilities in the world.
Library - Go beyond opinion. Our Library is packed with peer-reviewed studies published in leading sport science journals. Here, you’ll find clear, evidence-based strategies to build technique, power your physiology, and optimize performance. It’s the foundation every serious coach and swimmer needs looking to optimize performance.
Technique - Learn the stopwatch-based system that turns technique into a measurable tracking system. With this simple but powerful method, coaches can track how even the smallest technical change impacts speed while providing instantaneous feedback to the swimmer. It works in practice, in competition, and across every stroke. This tool not only sharpens technique but also reduces the energy cost of swimming, unlocking real performance gains when it matters most. Applicable to any stroke, this method can be incorporated into daily practice as well as post-race analysis during competition. It’s an essential resource especially for swimmers who feel their competition results have plateaued.
Performance Lab - This section offers two fascinating videos that showcase cutting-edge performance testing in a state-of-the-art facility. The first takes you inside a VO₂ max test, where a swimmer’s aerobic capacity is measured. An endurance marker that’s often talked about but rarely seen up close. The second reveals how high performance swimsuits were tested for drag reduction, as part of the 2003-04 design process leading into the Athens Olympic Games. Both videos include captions that guide you through what’s happening, making the science easy to follow and enjoyable to watch.
List of Clients - For decades, forward-thinking athletes, coaches, and researchers have trusted and used some of these tools to transform their performance. Their stories highlight how a growth mindset combined with deliberate practice fosters continuous improvement. They highlight the diverse community of swimmers and coaches who have already benefited. After exploring this site, we hope you’ll be inspired to add your name to the list.